A CHARTER FOR CHANGE
The Challenge
In May 2020, the Hudson’s Bay Foundation engaged Public to help develop its new Social Impact Platform. The task was to develop...
BACK THE FRONTLINE
The Challenge
To build awareness of Johnson & Johnson’s enduring commitment to frontline health workers around the globe, through its Center for Health Worker Innovation.
Our...
The Challenge
Cosmetic testing on animals is still legal in Canada and worldwide. Can that inspire a new generation of conscious consumers to the brand?
Our Approach
We worked...
#ERASETHEHATE
The Challenge
Hate happens when people are targeted because of who they are. It thrives when we stay silent. Our task was to help spark a cultural...
WARM WELCOME
The Challenge
To help UNIQLO USA reshape its 2019 holiday cause-marketing campaign and bring it to life in-store and online.
Our Approach
We identified a compelling and relevant...
LIFE’S TOO SHORT TO WASTE
The Challenge
Fast fashion is having a devastating impact on the environment and is an unsustainable business model. As part of the brand’s...
#TORONTOFORALL
The Challenge
To create more visibility, authenticity and action orientation in the space of diversity and inclusion in Toronto with the hopes that meaningful progress can be...
DRIVE SOBER
The Challenge
Drunk driving increases around long weekends and holidays. The LCBO tasked Public to develop a campaign to bring awareness to the importance of responsible...
A WASTE-FREE FUTURE
The Challenge
To reinforce Nestlé Canada’s reputation as a company committed to its sustainability goals.
Our Approach
With an important story about how Nestlé’s packaging is changing...
The Challenge
The year 2020 will likely go down in history as one of the most fucked up, painful, traumatic, chaotic years of the 21st century. Wildfires...
The Challenge
Clean drinking water is something we take for granted in Canada. However, for individuals belonging to Indigenous communities, easy access to clean drinking water can...
