World-changing work

Hudson’s Bay Foundation

A CHARTER FOR CHANGE     The Challenge  In May 2020, the Hudson’s Bay Foundation engaged Public to help develop its new Social Impact Platform. The task was to develop...
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    Campaigns

  • Client

    Hudson's Bay Foundation

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Meals On Wheels America

GIVE A LITTLE BIT The Challenge  In the wake of the pandemic, nearly 9 out of 10 local Meals on Wheels programs believe there is unmet need for...
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    Campaign

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    Meals On Wheels America

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Johnson & Johnson

BACK THE FRONTLINE The Challenge To build awareness of Johnson & Johnson’s enduring commitment to frontline health workers around the globe, through its Center for Health Worker Innovation.   Our...
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    Campaigns

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    Johnson & Johnson

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The Body Shop

The Challenge Cosmetic testing on animals is still legal in Canada and worldwide. Can that inspire a new generation of conscious consumers to the brand?   Our Approach We worked...
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    Campaigns

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    The Body Shop

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NBCUniversal

#ERASETHEHATE   The Challenge Hate happens when people are targeted because of who they are. It thrives when we stay silent. Our task was to help spark a cultural...
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    Campaigns

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    NBCUniversal

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UNIQLO

WARM WELCOME The Challenge To help UNIQLO USA reshape its 2019 holiday cause-marketing campaign and bring it to life in-store and online.   Our Approach We identified a compelling and relevant...
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    Campaigns

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    UNIQLO

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Converse

LIFE’S TOO SHORT TO WASTE   The Challenge Fast fashion is having a devastating impact on the environment and is an unsustainable business model. As part of the brand’s...
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    Branding

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    Converse

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September 1, 2021

City of Toronto

#TORONTOFORALL    The Challenge To create more visibility, authenticity and action orientation in the space of diversity and inclusion in Toronto with the hopes that meaningful progress can be...
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    Campaigns

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    City of Toronto

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LCBO

DRIVE SOBER   The Challenge  Drunk driving increases around long weekends and holidays. The LCBO tasked Public to develop a campaign to bring awareness to the importance of responsible...
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    Campaign

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    LCBO

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Nestlé

A WASTE-FREE FUTURE    The Challenge To reinforce Nestlé Canada’s reputation as a company committed to its sustainability goals.   Our Approach With an important story about how Nestlé’s packaging is changing...
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    Campaigns

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    Nestlé

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#EFF2020

  The Challenge The year 2020 will likely go down in history as one of the most fucked up, painful, traumatic, chaotic years of the 21st century. Wildfires...
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It’s F*cking Water

The Challenge  Clean drinking water is something we take for granted in Canada. However, for individuals belonging to Indigenous communities, easy access to clean drinking water can...
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    Campaign

  • Client

    Public Inc.

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