Maple Leaf Foods has taken a strong political stand this election—without endorsing any party—by running a campaign to make food insecurity an election issue.
The Canadian packaged meats giant created the Maple Leaf Centre for Action on Food Security in 2016, with a goal of reducing food insecurity in Canada by 50% by 2030. According to the Centre, four million Canadians struggle to feed themselves or their family. Maple Leaf is calling this #unCanadian, launching the campaign in the middle of the election campaign to demand candidates take action.
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