High-impact talent

As a VP of Strategy, Adrienne feels lucky to have made a career out of people “watching”. An anthropologist by training, years ago she became curious about how you could leverage cultural insights to accelerate positive behaviour change. Today she develops strategies based on these insights to benefit both consumers, clients and the issues we work on. A mom of four kids, her greatest societal contribution is doing her part to combat global underpopulation.

As a Client Strategy Director, Beth works closely with her clients, building trusted partnerships and working together to produce smart, insight led work. She counts herself very lucky that she is able to marry her personal passions and values with her day to day work. Beth spent the first 6 years of her career on the media agency side and looks to bring a unique lens to the social impact space here at Public. Beth is originally from the UK and moved to Toronto 2 weeks before the first lockdown (great timing). She is a big foodie, loves both eating out and exploring new restaurants as well as whipping up a meal at home. Family and friends are a big part of her life, she recently became an aunt for the first time and is totally and utterly obsessed with her.

As Senior Director of Client Strategy, Caleigh marries strategic prowess with a background in Anthropology. Her innate curiosity and use of the anthropological toolkit results in the consistent delivery of insight-driven strategies that have been helping our clients embed purpose in their business since she joined the company in 2013. As a mum to a toddler, Caleigh is perpetually under-slept / over-caffeinated and looking for ways to live her values through the great parenting adventure. In her limited spare time, she can be found running, thrifting, re-reading Harry Potter, or dreaming up her next tattoo.

From a young age, Elizabeth felt drawn to advocacy work. (In fact, at age 12, she wrote a speech for her class on ‘why animals deserve more than zoos’.) With experience in marketing, brand strategy and social content, Elizabeth uses the power of creative storytelling to engage communities. As an active volunteer with the City of Toronto, her focus is on accelerating the reduction of greenhouse gas emissions. Essential parts of her life are: spending time in nature, drawing and yoga.

A dynamic collaborator and communicator, Georgia Cottrelle is a Client Strategy Manager who leads her projects at Public with a passionate commitment to social impact with an approach steeped in research. Georgia is also never far from a well-steeped cup of tea, even when volunteering to bring fun and meaningful experiences to young campers undergoing cancer treatment and Camp Ooch.

Guy has spent the last 20 years finding ways to execute every idea that popped into his head. Sometimes the idea was a big, branding campaign. Sometimes it was a children’s book or a line of furniture. Now he’s devoting his time to making amends for a long and successful career in advertising.

Merged with her passion for doing good are Indra’s 20+ years as an accounting executive, directing timely financial reports, forecasting, as well as optimizing financial strategies to boost profitability, mitigate risks and enhance business performance. When she’s not perfecting her flow at the yoga studio, Indra’s mantra (at work and at home) is: “How can I make this more productive?” Indra is devoted to volunteering, and helps single mothers and retirees file their taxes; she also makes donations from her professional wardrobe to help women and refugees re-enter the workforce in style.

Jon co-leads the creative department and creates advertising campaigns and content for Public’s growing roster of clients. He’s proud to have worked at several of Canada’s top creative agencies on some of North America’s most iconic brands. Jon is a cycling, vegetarian, solar-roof owning volunteer for the Children’s Aid Society of Canada. He fostered children as young as eight weeks old to eighteen years old over the span of five years.

Justin is a copywriter with a background in journalism, creative fiction, and marketing. He has always had a passion for storytelling. He's drawn to the social impact space as a unique opportunity to connect with humanity on the things that matter most. In his previous life, Justin was a musician, stunt performer, and performing poet. When he's not writing copy, Justin can be found in the wilderness or curled up at home with his menagerie of pets.

Kaitlin is passionate about storytelling in all forms of media. Driven by curiosity and imagination, she is constantly looking for new ways to bring creative ideas to life. Throughout her career, she has had the opportunity to create content and manage logistics for a variety of multimedia projects for major brands, including commercials, experiential installations, and a feature length documentary. With a background in film production, design, and visual art, she brings resourcefulness and versatility to her role as a project manager. Her goal is to use her creativity to make a positive impact on the world wherever possible.

Young activist Kat went to poli-sci & law school only to realize her true calling was documentary and filmmaking. With that discovery, she turned her lifelong love of film into a journey that’s aligned with her values. She now continues to find different voices to tell and produce stories through moving pictures.

Kate has an innate curiosity about the world and is focused on creating lasting, positive impact. She is passionate about people, has travelled to over 30 countries (and counting), and loves learning about people’s unique experiences and the fundamental similarities between us all. As a Client Strategy Manager at Public, Kate uncovers insights and develops purpose-led strategies to help clients and consumers make their mark on the world.

She’s travelled the world but many times it involved taking a translator and doing ethnographic research in people’s homes in her previous life of CPG brand management. Her equal love of beaches and mountains can be attributed to her West Coast roots.

With a background in media, events, sponsorships, and communications, Katie brings a well-rounded approach to her thinking and planning process. She is an optimist who always strives for the best in her work. Previously, Katie has been heavily involved in CIBC's Run for the Cure and has supported the cause for over a decade. Deeply inspired by the participants and their unique stories, she is committed to helping shape the future of breast cancer. She frequently volunteers at local community events such as the Daily Bread Food Bank and likes raising awareness for causes near and dear to her. Outside of work, Katie enjoys game nights with friends, reading good books, and cooking up fresh new recipes.

As VP of Client & Operations, Keltie builds trusted relationships with our clients while leading the oversight of Client Strategy and Operations teams. The balance between Keltie’s diverse background and her passion for social issues allows her to seamlessly move across a wide range of clients. Keltie is an innovative and solutions-oriented thinker who loves to troubleshoot both client and team needs. Making small changes at home – using reusable grocery and produce bags, eating a plant-based diet, walking whenever possible – are not only important for her own impact but essential in demonstrating to her children that there are simple daily actions we can all take.

As Senior Manager of Business Strategy, Laura is constantly thinking about (and working on) ways to create a greater impact in the world and help accelerate the purpose economy. Putting together strategic and creative proposals, developing relationships with incredible companies out in the world and heading up The Lab really gets her excited. From volunteering at orphanages in Colombia to doing her part in reducing her carbon footprint by thrifting and walking, Laura is a forever-optimist trying to make the world a better place.

Liz has worked both at top agencies, including john st., Zulu Alpha Kilo, Theo and 123w, and client-side at Hudson’s Bay Company. She started her career in journalism. She has created campaigns and developed tone of voice for brands like Tim Hortons, Rogers, Loblaw (President’s Choice, Shoppers, No Frills), Alder Apparel, Tangerine, lululemon, Home Hardware and Holt Renfrew. In her spare time, Liz volunteers with Eddie’s Network, a group that helps poster for lost dogs, and as a supernumerary with the Canadian Opera Company. She enjoys walking Toronto’s ravines and up mountains in Europe.  

As Public’s Manager of Resource and Operations, Max is a jack of all trades. They have been working in media and operations for the past five years in agencies, non-profits, and experiential marketing. Max grew up in Virginia and currently lives in Toronto with their partner and two cats, Dash and Daphne. Max is a vegan, loves homebrewing kombucha, and is a daily practitioner of yoga. Max centers their life around ethical and sustainable practices and is passionate about women’s reproductive rights, LGBTQ+ rights, and animal welfare. Max is also an avid supporter of the arts and lives for the cinema; they try to attend at least one film screening every week.

The more you learn about something the more interesting it becomes. It’s a simple lesson, but it’s one that helps Michael get the most from life. Fortunately for him, a career in creative advertising comes with endless subjects to explore. As projects come and go, Michael finds himself revisiting the ones that changed the world for the better. Joining the Public team marks a new chapter in his creative journey, where every idea spawns from a passion to make a difference. But when it’s time to focus on himself, Michael returns to curating playlists, tending to houseplants, and hitting the tennis courts with his best friends.

Mila is a client strategy coordinator at Public. Having spent a lot of her childhood in South Africa, Mila grew up surrounded by the importance of understanding different cultures. She has always done her best to put others first, whether it’s volunteering in her community, working on pro-bono projects, or fundraising for worthy causes. With a background in advertising, she understands – and is drawn to – storytelling. When she’s not working, you can find Mila outdoors in nature, in the kitchen, listening to music, or playing with her pups.

Did something major go down on Twitter today? Is anyone actually using Snapchat? And who exactly are Millennials? If it has to do with social media and marketing, Paul’s involved. From channel planning to in-depth analysis, he’s your guy. Paul is passionate about equality and social justice, is an active supporter of LGBTQ+ rights, and is a staunch defender of the Oxford comma. Because even the smallest of causes deserve a champion.

As Founder & CEO, Phil drives and oversees the growth of the business, ensuring our clients, team and partners profit with purpose. A passionate advocate for businesses to create social and environmental impact that benefits the bottom line, Phil can’t help but get involved in strategies and campaigns that prove our thesis. Phil’s favourite weekend activities include coaching his son’s basketball team, watching the Raptors with his boys and wife, jogging, dinner with friends and as many Netflix movies as possible.

Rachel likes to take complicated things and make them simple. When she isn’t knee-deep in research, Rachel can be found knee-deep in snow. Time in nature is a must, and for her, best spent when she’s making outdoor adventures accessible for people with unique needs. She also plants trees: 250,000, to be exact. Which, she’d like to point out, will be toilet paper in 80 years.

Robyn is a Senior Client Strategy Manager who makes it her job to solve problems creatively, keep projects impactful, strategic, and have fun. In a past life she worked as a sexual assault counsellor, peer educator, and worked in mental health curriculum development. Outside work, this true-crime podcast lover’s flair for justice and investigation doesn’t rest. And she makes her impact felt by rallying for diverse social justice concerns, like women’s and indigenous rights and volunteers for animal welfare and environmental action.

Her previous experience in commercial post-production paired with her passion for storytelling and desire to live on purpose has led Sarah to Public's Client Strategy team. Between her knack for thrifting and eating a plant-based diet, she is always looking for new ways to be sustainable. And in her free time, you'll find her writing grant applications for the environmental non-profit she volunteers for, taking on a new DIY project, or playing with her rescue pup.

As an experienced leader in purpose-led brand building and marketing, Scott is passionate about working with corporate and brand leaders to co-create platforms, programs, partnerships, and campaigns that not only deliver on an organization’s purpose but also accelerate social and environmental change.  Scott’s favorite weekend activities include playing golf; lots of golf! He also loves playing tennis, enjoying time with his two golden doodles, and watching his favorite sports teams, the New England Patriots, Boston Celtics, and Boston Bruins.  He is an avid worldwide traveler and spends a week every summer in Mykonos, Greece with his husband Drew.

With a background in Communications and Marketing within the nonprofit sector, Teju has a penchant for asking "why?" Having always had an interest in the complexities within the socioeconomic landscape, how they come together to inform the lived experiences of different people, and whose stories are told and why, friends have coined her "the people watcher".  Perhaps this explains her interest in reality television. Teju's ultimate goal in life is to lead with love and help drive positive, purpose-driven change in the world.

Through interdisciplinary approaches to strategy and innovation, Tess is determined to do work that empowers others and invokes meaningful, lasting change. With her Master's degree in Sustainability Management from the University of Toronto, Tess joins Public after helping to manage the global channel partner sustainability program at HP. In the summertime Tess enjoys hiking, rowing, camping, and portaging but, in the colder months, you'll find her cooking, baking, and playing games with family and friends.

Valerie is a strategic marketer who’s spent a decade working across sales, marketing, and social change. She's worked with small social enterprises through Engineers Without Borders Canada and previously spent her time eating chocolate for a living at Nestlé. Valerie believes collective action and compassionate dialogue are integral to rebuilding traditional business models for justice and regeneration. She holds an MBA from the University of Oxford and is a graduate of the Skoll Center for Social Entrepreneurship’s Impact Lab. Her happy place exists at the end of a good home-cooked meal or a meditation.