Transforming your company into an environmentally-friendly, socially-responsible, ethical and sustainable business is complex.
Figuring out what impact you want to have in the world and how you can communicate it authentically is equally difficult.
Do it right, and you create a significant business advantage.
Do it wrong, and you become a meme at best or boycotted at worse.
The first step is to realize that it’s not a matter of what you believe. It’s about what you do and what you say. We’ve been helping companies thrive in a complicated, purpose-driven world since 2008.
Let’s make impact, together.
Deck The Stalls
2023 PUBLIC HOLIDAY CAMPAIGN The Challenge Every year, we take the budget that other agencies put towards client gifts...
Sunnybrook
THIS PLACE IS SPECIAL The Challenge The hospital market in general, but in particular in Canada is a ‘sea...
Girl’s Opportunity Alliance
GET HER THERE The Challenge Today, more than 100 million adolescent girls around the world are not in school...
Hudson’s Bay Foundation
CHARTER FOR CHANGE The Challenge In May 2020, Hudson’s Bay Foundation engaged Public to help develop its new Social...
Shoppers Foundation For Women’s Health
MAKE WOMEN’S HEALTH MORE VISIBLE The Challenge When it comes to health, women have historically been left out of...
Meals On Wheels America
GIVE A LITTLE BIT The Challenge In the wake of the pandemic, nearly 9 out of 10 local Meals...
The Body Shop
The Challenge Cosmetic testing on animals was legal in many countries around the world, including Canada. The Body...
NBCUniversal
#ERASETHEHATE The Challenge Hate happens when people are targeted because of who they are. It thrives when we stay...
Johnson & Johnson
OUR RACE TO HEALTH EQUITY | MY HEALTH CAN’T WAIT The Challenge Due to systemic racism, in the United...
City of Toronto
#TORONTOFORALL The Challenge To create more visibility, authenticity and action orientation in the space of diversity and inclusion in...
#EFF2020
The Challenge The year 2020 will likely go down in history as one of the most fucked up,...
It’s F*cking Water
The Challenge Clean drinking water is something we take for granted in Canada. However, for individuals belonging to...
UNIQLO
WARM WELCOME The Challenge To help UNIQLO USA reshape its 2019 holiday cause-marketing campaign and bring it to life...